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Frownies are the original “beauty-sleep” secret designed to help visibly reduce the appearance of static expression lines like forehead lines, frown lines, 11 lines, and crow’s feet.
Frownies are worn overnight to hold the skin in place while you sleep and soften the look of lines that tend to show up from everyday facial expressions. Think of it as your face’s way of clocking out for the night.
Invented in 1889 and still going strong, Frownies are the OG wrinkle patches. According to our customers, they’re the low-lift, high-impact ritual your nightly routine didn’t know it needed.
Don’t just take our word for it. The thousands of before-and-afters speak for themselves!
1. Prep Your Skin and Your Frownies
Start with a clean face. Apply your usual serums and moisturizers, then give them a minute to fully absorb before putting on your Frownies.
Tear the patches along the perforations to separate them into individual triangles. Lightly moisten the shiny side of each patch using Frownies Rose Water Hydrator, Frownies Calming Toner, or warm water. Use your fingertip to spread the moisture evenly.
Set the patches down (shiny side up) and give them up to 90 seconds to become tacky.
3. Smooth and Stick
With one hand, gently smooth out any lines on your forehead. With the other, press the patches onto clean, dry skin.
Overlap the patches to create a full mosaic across the forehead — between the brows, up toward the hairline, and toward the temples.
Press and hold for 15–20 seconds to help them adhere.
Pro tip: Many people find it easiest to start between the brows and work outward.
4. Wear, Remove, and Repeat
Wear your Frownies overnight or for at least 3 hours.
To remove, dampen the patches thoroughly with warm water so the adhesive softens. Lift gently from the edges or slide your fingers underneath as the water loosens the patch.
Prefer the shower? Leave them on and let the water and steam help lift them naturally.
Early workout? Lots of customers keep their Frownies on through a sweat session and let them come off on their own.
Use nightly to support smoother-looking skin, then as needed once you love your results.
Let’s get into the nitty gritty.
Frownies Facial Patches for the Forehead & Between the Eyes are paper patches designed to be worn overnight (or for at least three hours) as part of your nightly skincare routine. They’re made to hold the skin in a smooth, stay-put kind of way while you rest—like a little reminder to your face to relax already.
Frownies have been around since 1889—yes, really—and are made from paper and a water-activated adhesive. These patches don’t penetrate the skin or deliver active ingredients. Instead, they work on the surface, using gentle pressure to help you maintain smoother-looking skin over time with consistent use.
Every batch is third-party tested for safety. Our Facial Patches are HRIPT tested, meaning a dermatologist has evaluated them to be hypoallergenic, non-irritating, and suitable for sensitive skin.
If you’re using Frownies with your favorite skincare products, do a quick patch test on your wrist or forearm first—just to be sure your skin vibes with the combo.
Pro tip: The adhesive sticks to clean, dry skin and releases easily with water—no tugging, no drama. Think of it as your beauty sleep’s bestie—working all night long so your skin can sleep in.
Due to the simple nature of our ingredients and production process, slight variations in color, thickness, and texture are normal. Rest assured, each batch is tested for quality and efficacy to meet Frownies' standards prior to distribution.
A: Frownies are designed to hold the skin in place while you sleep, which helps support a smoother-looking appearance with regular use. Experiences vary from person to person, and many people find that consistency is what makes the biggest difference.
A: Everyone’s skin is different, and experiences vary. Some people notice a visible difference after their first use, while others see their best results with regular nightly wear. Think of Frownies as part of your routine rather than a one-night solution.
A: For the most part, Yes. Apply your serums and moisturizers first and allow everything to fully absorb before adding your Frownies. This helps the adhesive stick properly. Lighter products tend to work best. You can also pair Frownies with Frownies skincare, which is designed to work well with the patches.
A: Use plenty of warm water to soften the adhesive. Once the patch feels loose, gently lift the edges or slide your fingers underneath. You can also remove them in the shower or let them loosen naturally during a morning workout. No tugging and no peeling needed.
A: Frownies are HRIPT tested under the supervision of a dermatologist and shown to be gentle even on sensitive skin. If you are trying Frownies for the first time, we recommend a quick patch test on your wrist or forearm to make sure they are a good fit for your routine.
A: The Forehead & Between the Eyes patches are shaped so you can cover both areas, including the "11s" between the brows. Apply on clean, dry skin with your brows relaxed so the patches can lay flat and stay in place while you sleep.
A: No. Each patch is intended for a single use to ensure clean adhesion and a smooth application each night.
A: Frownies are made from paper with a water-activated adhesive. They do not contain active ingredients and they do not penetrate the skin. They rest on the surface and are designed to be used as part of your nightly skincare routine.
We are committed to ensuring that you have the best experience with the Frownies brand. We are pleased to offer you individualized support through our Instagram Messages and Facebook Messenger.
RETURN POLICY
If you are not satisfied with your order, you can return products purchased directly from Frownies.com within 30 days of purchase, unless otherwise noted on the individual product page. All returns must be in the original product package and accompanied by the shipping invoice with order number. If you are having an issue with a Frownies’ product purchased from a third-party, please contact the seller directly.
Please note that shipping fees will not be refunded and pre-paid return shipping labels are not provided.
Please address all returns to:
Frownies Guarantee
301 Miamisburg-Centerville Rd
Washington Township OH 45459
Some restrictions may apply. Please note: Trial Sized Facial Patches, Apple Serum Neck Mask Overstock (11-pack), Shipping Insurance, The Beauty Standard Golden Membership, and Gift Cards are not eligible for returns or refunds. Refunds or replacements requested on orders containing a free gift as part of a promotion will be price adjusted, less the retail value of the free gift, at the discretion of the Frownies' Customer Care team. You may review our Terms of Service for full details. Promotional terms and conditions can be found here.
DISCLAIMER
The information provided on this website is intended solely for educational purposes and should not be construed as medical or dermatological advice. At Frownies, we recognize that individual skin responses to treatments and skincare products vary. Testimonials shared represent personal experiences and may not reflect the outcomes of all users, as results depend on numerous factors such as consistency, skin type, age, lifestyle, and more.
We strongly recommend consulting with your healthcare provider or dermatologist before incorporating any new skincare regimen, including Frownies products, especially if you have pre-existing medical conditions or specific skincare concerns.
Thank you for prioritizing your health and well-being.
Think of Frownies as your skin’s favorite nightly habit. It’s simple, really. You smooth, stick, and snooze. And let Frownies do their thing.
Frownies gently hold the skin in place while you sleep, supporting a smoother look by morning. No needles. No drama. Just a little paper patch with a huge cult following.
Some users notice a difference after just one night, but consistency is the real glow-up MVP. We recommend wearing Frownies nightly to support smoother-looking skin, then using them as needed to maintain your visible results.
Frownies are your forehead’s favorite nightly habit. Here’s how to get the most out of your routine:
1. Prep Your Frownies: Tear the patches apart, moisten the shiny side with Rose Water Hydrator, Calming Toner, or warm water and wait until the adhesive feels tacky.
2. Smooth and Stick: Hold the skin smooth and press the patches onto clean, dry skin. Overlap patches to cover the full forehead from brow to hairline and temple to temple, including between the brows.
3. Wear Overnight: Leave on for at least 3 hours or overnight to help hold the skin in place while you sleep.
4. Remove and Repeat: Dampen in the morning to remove gently. Use nightly to support smoother-looking skin, then as needed.

Frownies are made from paper with a water-activated adhesive, staying true to the same simple design we’ve used for over 135 years.And Frownies are third-party HRIPT tested under the supervision of a dermatologist and shown to be gentle even on sensitive skin.
We’re proudly cruelty-free and never tested on animals (because… duh). Our skincare is free from parabens, phthalates, sulfates, artificial dyes, synthetic fragrance, and other stuff your skin doesn’t need.
And unlike in-office treatments, Frownies fit right into your nightly skincare routine and your budget. Because at the end of the day, loving your skin should feel easy.

Skincare is more fun with friends, and we’ve got a ton of them! Join our Frownies Facebook community for monthly skincare challenges.
Need help figuring out your routine? Slide into our DMs on Instagram or Facebook for fast, friendly support from real humans who actually know the products.

Washing your face? Cute. Serums and moisturizers? Love that for you. But the real power move? Finishing your routine with Frownies and letting your face chill while you sleep.
Our plant-based skincare is made to play nice with your Frownies. Just let your serums fully soak in, then smooth on your Frownies and call it a night (literally).
Trust us, your nightly skincare ritual just leveled up.

Why stop at your forehead when your whole face wants in on the glow?
Our Corner of Eyes & Mouth Wrinkle Patches are shaped to visibly smooth the look of expression lines near the eyes and mouth.
And our Gentle Lifts are designed for smaller areas — think lip lines, smile lines, and other spots where fine lines like to hang out.

Frownies has been family-owned and operated by strong, independent women since for 135 years and counting. Now in its fifth generation, we’re still redefining beauty standards by helping people feel confident in their skin at every stage of life.
We don’t believe in extremes. We’re not here to push injectables, and we’re not pretending wrinkles don’t exist. Instead, we offer simple, non-invasive options that fit naturally into your daily routine. Our mission? To help you define beauty on your own terms and show up with confidence, whatever that looks like for you.
Want to be part of something even bigger? Join our Loyalty Program and start stacking rewards while you stick to your routine.